Bistro Romain - Restaurant

Following a call for tenders made by Bistro Romain that wanted to update the overall concept of its chain of restaurants, the agency was entrusted with designing a prototype for the chain’s Nimes franchise.

In assessing the project, we were struck by the monumental architecture of the building and decided to enlighten and modernise the chain’s Baroque mood. Our objective was to do this whilst simultaneously preserving its comfort and adding to it a contemporary theatricality or “wow factor”! No longer a Baroque cliché, this Bistro Romain franchise now has enhanced appeal plus an upmarket groceries section. This is a perfect example of the successful evolution of an emblematic brand.

Locality

Nîmes

area

400 m²

Category

Retail